Flexible Engagement Models
Retainer and project-based engagements scaled to where your business is today — including entry-level options for early-stage startups.
Strategic Finance · Business Advisory · Fractional CFO
Whale Rock Consulting goes beyond traditional accounting to help growing businesses understand what their numbers are saying, make confident decisions, and plan for what comes next.
Blue Economy & Blue Tech
Located in New Bedford, Massachusetts — the nation's top commercial fishing port and a rapidly expanding hub for blue innovation — Whale Rock Consulting is uniquely positioned at the intersection of finance and the modern blue economy.
New Bedford is the epicenter of this emerging sector: a city transitioning from a traditional fishing port into a world-class cluster for marine technology and renewable energy. Its protected deepwater harbor, cutting-edge shoreside facilities, and proximity to leading research institutions and specialized maritime supply chains make it an unmatched foundation for scaling forward-thinking ocean ventures.
With a secondary presence at Innovate Newport in Newport, Rhode Island, we are embedded in the networks driving the blue economy forward. We partner with technical founders to provide fractional CFO and business advisory services designed to help growing companies raise and deploy capital, scale operations, and drive sustainable growth across the blue economy and blue tech sectors.
How we work
Retainer and project-based engagements scaled to where your business is today — including entry-level options for early-stage startups.
We work alongside your leadership team on the decisions that matter — not just the numbers behind them.
Deep financial expertise applied to forecasting, cash flow planning, and analysis — so you spend less time waiting on numbers and more time acting on them.
Client Perspective
"Colleen's guidance gave me the confidence to trust the art of patience in my financial decisions and understand the benefit of investing with wisdom. She has a rare ability to speak to the fears of investment with both empathy and logic, helping me project revenues, plan for growth, and secure funding to expand my practice."
— Business owner mentee
Insights & Updates
Blog and newsletter content will be realigned in a future phase. For now, connect with Whale Rock to start a conversation about your business, your financial goals, and the support that would help you move forward.
Contact Whale RockStart with a conversation
Let's talk about where your business is now, where it's going, and what kind of financial support would help.
Book a Consultation